Get deep insight into mobile event apps
Mobile is changing everything about how we share, learn, and connect—not just at meetings and events but in virtually every aspect of our daily lives. As a result, mobile apps continue to dominate any discussion about event technology. This whitepaper summarizes four 2014 market research reports to help you learn everything you need to know about the preferences, benefits, and concerns about mobile event apps.
This white paper uncovers important insights, including:
Why event professionals are using mobile apps
Where to find the best advice on mobile apps
The most important app functions
Budget implications and perspectives on mobile app ROI