This guide makes it easy to decide on the right app

With the proliferation of mobile devices and widespread use of social media, meeting professionals are saying goodbye to printed program guides in favor of mobile apps for their events. Mobile apps help you deliver an engaging attendee experience, while mining valuable data to guide decision-making. But with so many options available, choosing the right app can be tricky. We’ve compiled a quick guide of 10 factors to consider when choosing a mobile app for your next event.

Discover quick tips on how to:

Evaluate your desired audience’s behaviour and preferences
Ask vendors the right questions
Identify the importance of branding to your event
Get realistic about revenue expectations
Think long-term about your investment
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