January 26, 2012
At any large convention, attendees have several if not dozens of speakers to choose from. For the average attendee, it is often not a matter of choosing whom he or she might find interesting; rather which speaker makes the most sense to attend live compared with listening to or watching the recording later or simply downloading the presentation slides.
Conference speakers and organizers therefore should increasingly look to polling as a practical way to stand out at conferences.
Here’s why:
January 24, 2012
Even with an army of attendees all armed with iPad meeting apps, it is a never-ending challenge for exhibitors and conference organizers to connect with them one on one and leave an impression that sticks.
That is exactly where Quick Response (QR) codes excel.
QR codes are those black and white squares you see popping up in printed advertisements, on product packaging, and at events.
December 21, 2011
Wishing you all the best for the holiday season from the team at QuickMobile.
December 1, 2011
Helping event planners leverage Twitter effectively begins with imagining a convention hallway. At first, all the noise blends together. But the more skilled you become at picking out the right conversations to listen to, the more interesting and valuable the tool becomes. Many of the conversations will lead nowhere, but a handful might spark further conversations and business deals, perhaps even lifelong partnerships.
November 30, 2011
Today I'm pleased to announce the release of QuickMobile's much anticipated white paper: The Rise of Mobile Event 2.0.
This free white paper illustrates how a new generation of mobile event applications for meeting professionals is dramatically changing the way people experience events and conferences.
November 29, 2011
Event organizers always encourage attendees to plan to use personal event schedules on their mobile event apps. Despite their best efforts, a contingent of conference-goers who savor spontaneity – or simply never get around to pre-planning which sessions to attend – ignore this advice.
Here is how to cater to that crowd.
One of the least celebrated but heavily used features on a typical conference app is what’s called “What’s On Now.”
October 31, 2011
Despite the proliferation of online meeting software, face-to-face meetings remain the biggest reason why business professionals travel to conferences, according to a July 2011 survey by the Virtual Edge Institute.
An important tactic for the event planner to harness new mobile technology and help people remember those connections and moments – and in turn help you market the event – is through the use of photo galleries in a mobile app. Remember – a picture is worth a thousand words!
October 27, 2011
Why Personalized Schedules Are Pivotal To Mobile Apps For Conferences
The standard lament of every conference attendee: Too many people to meet, too many break-out sessions to attend, and too many exhibit booths to stroll by in too little time.
So how do you -- the event planner -- look like a hero?
October 3, 2011
15 Ways Mobile Event Applications Turn Them Into Dynamic Interactive Experiences
I woke up confused and panicked.
The lady sitting next to me nudged my shoulder just in time for question period. Startled, I looked from side-to-side wondering what had just happened – and soon I was overcome with a sense of dread. I had fallen asleep during the session.
August 31, 2011
Do you want to make your mobile event application irresistible? Do you crave the kind of mobile application everyone talks about, points at and dwells on?
Then ‘gamification’ may be the secret sauce you need to liven up your next conference. In fact, adding an element of gaming to marketing, business strategies and product innovation is certainly what a lot of organizations are starting to do. An April 2011 Gartner report suggests that by 2015 more than half of businesses will incorporate some sort of gaming elements into their innovation processes.
